At Alofex (referred to as “we,” “our,” or “us”), we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, and safeguard your personal data when you visit our website [www.alofex.com] and make purchases from our online store. By using our services, you consent to the practices described in this policy.
1. Information We Collect
We collect the following types of information:
a. Personal Identification Information:
- Name
- Email address
- Billing address
- Shipping address
- Phone number
- Payment information (credit card details are processed securely through a third-party payment processor)
b. Non-Personal Identification Information:
- IP address
- Browser type and version
- Device type
- Referral source
- Pages visited on our website
- Time and date of visit
- Cookies and usage data
2. How We Use Your Information
We use the information we collect for the following purposes:
- Order Processing: To process and fulfill your orders, including payment processing, shipping, and order confirmation.
- Customer Support: To provide customer service, respond to inquiries, and address any issues or concerns.
- Marketing and Communications: To send promotional emails or newsletters (you may opt-out at any time).
- Improvement of Services: To enhance user experience, improve our website, and personalize content.
- Legal Compliance: To comply with legal obligations, resolve disputes, and enforce agreements.
3. Cookies
Our website uses cookies to enhance your browsing experience. Cookies are small text files stored on your device that help us analyze website traffic, remember your preferences, and provide personalized content.
You can adjust your browser settings to block cookies or alert you when cookies are being sent. However, please note that some website features may not function properly without cookies.
4. Sharing of Your Information
We do not sell, rent, or trade your personal data. However, we may share your information in the following circumstances:
- Service Providers: We may share data with trusted third-party companies that assist us in running our website, processing payments, fulfilling orders, and providing customer service (e.g., payment processors, delivery companies).
- Legal Requirements: If required by law, we may disclose your information to comply with a legal obligation, protect our rights, or respond to legal requests from governmental authorities.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your personal data may be transferred as part of the transaction.
5. Data Security
We take reasonable measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your data, we cannot guarantee absolute security.
6. Your Rights
Under the General Data Protection Regulation (GDPR) and the Data Protection Act 2018, you have the following rights:
- Right to Access: You have the right to request a copy of the personal data we hold about you.
- Right to Rectification: You can request that we correct any inaccurate or incomplete data we hold about you.
- Right to Erasure: You can request that we delete your personal data, subject to certain legal obligations.
- Right to Restrict Processing: You can request that we limit how we process your personal data in certain circumstances.
- Right to Object: You have the right to object to our processing of your data in certain cases.
- Right to Data Portability: You can request that we provide your personal data in a structured, commonly used, and machine-readable format.
To exercise any of these rights, please contact us at contact@alofex.com.
7. Retention of Data
We will retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including legal, accounting, or reporting obligations. When no longer required, your personal data will be securely deleted or anonymized.
8. Third-Party Links
Our website may contain links to external websites. We are not responsible for the privacy practices or the content of these third-party sites. We encourage you to read their privacy policies before providing any personal information.
9. Children’s Privacy
Our services are not intended for individuals under the age of 16. We do not knowingly collect personal data from children under 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we make changes, we will post the new version on our website and update the “Effective Date” at the top of the page. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.
11. Contact Us
If you have any questions or concerns about this Privacy Policy, or if you would like to exercise any of your rights regarding your personal data, please contact us at:
Alofex
56 New Road
Northampton, NN40 1VC, United Kingdom
Email: contact@alofex.com
Phone: +44 3943985763
